CHICAGO, 1-September-2002 - Maxim Revenue Management Solutions (MaximRMS) is pleased to announce that Ravneet Bhandari has been named Senior Vice President of Marketing. With over a decade of hospitality and strategic planning experience, Mr. Bhandari's worldwide relationships and established record of success has brought an exciting addition to MaximRMS. His practical experience and expertise in creating and maintaining a strategic, results-oriented business culture has been put to good use implementing Revenue Management, pricing and strategic marketing solutions in the Hospitality industry in over 30 countries around the world.

Mr. Bhandari joined MaximRMS in May 2002 as Vice President - Marketing & Business Development, after 7 years with Hyatt International Corporation. As the Corporate Director of Revenue Management, he was credited with generating significant incremental revenues for Hyatt International and instilling a sustainable Revenue Management culture within the company. Mr. Bhandari's formal education at L'Institut de Management Hotelier International (Cornell-ESSEC) earned him a Masters in International Hospitality Management. He also has a Bachelor's Degree in Economics from the University of Delhi and a Bachelor's Degree in Hotel Administration from The Institute of Hotel Management, New Delhi. Mr. Bhandari has over 12 years of operations, marketing and revenue management experience in the hotel business around the globe, working with Oberoi Hotels, Le Meridien Hotels and Hyatt International Corporation amongst others.

With clients located in 25 countries around the world on all 6 continents, MaximRMS welcomes Mr. Bhandari to the company as a leader for the family of maxim® Revenue Management Solutions products and services. "Ravneet's leadership combined with the high performance energy and commitment of all of our employees will further MaximRMS' market-share of hospitality revenue management services and products, ensuring that we continue to deliver to our clients advanced technology with unparalleled results in revenue and profit optimization" said Steve Gelb, Managing Director of MaximRMS.

According to Ravneet Bhandari: "Having had first-hand experience with many of MaximRMS's competitors and their systems, I can categorically state that the maxim® family of Revenue Management Solutions is clearly Best-In-Class". He adds: "I am very excited to be joining such a dynamic and customer-focused organization. With its superior, patented algorithms, vastly superior forecasting and optimization methodologies, unique, market-driven product offerings and dedication to delivering a sustainable, measurable impact to the bottom line of each customer, MaximRMS is poised to become the global leader in the delivery of Profit Optimization services to the Hospitality Industry. I look forward to contributing to the company's continued growth, and to successfully delivering the company's mission: 6% or more. Every Client. Every Day."

About Maxim Revenue Management Solutions (MaximRMS)
MaximRMS is a pioneer in the field of computerized revenue management. The founder of MaximRMS led the team that performed groundbreaking research in the early-1980’s in mathematical forecasting and optimization to develop the very first revenue management system. That same group of experts joined forces to create maxim for the hospitality industry. Through its patented Marginal Value Engine (MVE™) maxim is the only Revenue Management System that offers Profit Optimization for the global hospitality industry. maxim forecasts and optimizes the net profit contribution from every future reservation and guest stay. Through the creation of a global hospitality alliance with best in breed Revenue Management companies around the world, MaximRMS stands poised to be the global leader in Revenue Management products and services for the Hospitality Industry. Offering the most sophisticated portfolio of Revenue Management tools available anywhere today, including group forecasting and management, contract and RFP evaluation, pricing, Intra-day optimization and 24/7 OnDemandSupport™, maxim is compatible with all PMS, CRS, GDS and Internet distribution channels. With the introduction of the new, exciting, customer-driven maxim Flex and maxim e.FLEX systems, MaximRMS offers the ultimate in implementation flexibility along with the best ROI - and that's the Bottom Line!! Please visit www.MaximRMS.com for more information.