Hotels Find It Profitable to Use Maxim eFlex Revenue Management System in Pre-Opening

CHICAGO, Illinois - November 17, 2008 - Maxim Revenue Management Solutions (MaximRMS) announced that several hotel clients have been using the eFlex Revenue Management System to make their properties more profitable even before they open.

Maxim eFlex's long-term forecasting and Group Revenue Management can set group target rates and evaluate prospective groups, even before the property begins operation.

"Seeding new hotels with adjusted data from 'like' properties can give new hotels a tremendous leg-up on the competition," says Don Wilson, Senior Vice President of Revenue Management Development at MaximRMS, "The powerful forecasting and optimization capabilities of eFlex can drive better, more profitable decisions for Transient, Group and Contract business, long before the official opening of the property."

eFlex captures all bookings for a property - transient and group - and instantly adjusts the projected demand and selling strategy to maximize the revenues and profits from every piece of business booked into the property.

Once the property is open, owners, management, analysts and the revenue management team can use the full power of eFlex to understand the property's performance, optimally manage the day-to-day selling rates and controls, and proactively gain greater revenues and profits.

About Maxim Revenue Management Solutions (MaximRMS)
MaximRMS is the leading provider of automated revenue management for hotels and resorts worldwide. Since 1995, MaximRMS has provided revenue management solutions for all types of properties - city-center, suburban, roadside, convention, resort, select/limited service, extended stay - ranging from 40-room boutique resorts to 5,000-room mega-convention properties. Through its patented Marginal Value Engine (MVETM), Maxim eFlex offers optimization of net profitability, across all markets and distribution channels. The result is an increase directly to the bottom line - delivered every day in hundreds of installations around the world. Maxim offers the easiest to use and most complete portfolio of revenue management tools available, including group forecasting and management, distribution channel optimization, competitive rate analysis and intra-day optimization. Maxim products are compatible with all PMS, CRS, GDS and Internet distribution channels. With the large scale deployment of Maxim eFlex systems, Maxim offers the ultimate in implementation flexibility along with the best ROI.

To use eFlex at your property, please contact MaximRMS at +1-773-572-2060 or visit www.MaximRMS.com today.
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